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Tezign Digital Asset Management

特赞(上海)信息科技有限公司

Tezign Digital Asset Management

特赞(上海)信息科技有限公司

Enterprise-level digital asset management platform for intelligent content management.

This application is available in Chinese.
Tezign provides a one-stop digital asset management platform for enterprises, including content management, distribution, analysis, etc., so that enterprises can produce, manage and apply content more efficiently and conveniently.

Content Management:
The following main product modules help enterprises improve brands’ content asset management capabilities and circulation efficiency and consistency.
Assets Library
Centralize marketing content and company information for the brand, and different departments can edit, share and use content materials with different permissions.
Workflow
One-stop enterprise workflow, content approval flow can be traced and more standardized.
Compliance Auditing
Avoid enterprise content risks and intelligently identify compliance, such as compliance with advertising laws.

Content Distribution:
Provide a content management and operation tool for private domain marketing situations including content-based crowd tag management, content distribution plan engine, scientific analysis of content value, and production optimization of marketing content.

Content Analytics:
Data-driven brand content insights, analyze content production and marketing strategies.

Track and precipitate content asset data:

Comprehensively precipitate industry/product/competitor content assets, track data and precipitate knowhow from public domain to private domain.

Tagging deconstructed content and analysis:

Perform content health diagnosis and generate attribution analysis insights based on the deconstruction of content ideas from rough to detailed granularity.

Optimization strategy based on content insights:

Restructure content assets and optimize brands’ content production and marketing strategies based on content analysis and insights.


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