The tool would be useful both for CEOs concerned about building a strong HR brand, and for HR or Communications professionals directly responsible for arranging internal communications, onboarding, informing, motivating and uniting the teams.

Pandemic opened up a need in innovative and effective communication instruments powered to connect remote teams and those feeling frustrated and scared of their professional future. Workstories has a huge potential at better crisis management as well, providing employees with additional motivation, bringing  connectivity and a sense of involvement in corporate culture and processes.