Churchill’s Markdown Price Optimization software solution combines the strength of two proven Churchill products: (1) Short Life Cycle Demand Forecaster™ (for sell-through forecasting) and (2) Price & Promotional Demand Forecaster™ (for price lift forecasting).
Recommended pricing action include:
Churchill’s Markdown Price Optimization solution begins by monitoring and flagging seasonal SKU/Locs that are projected to miss/meet/exceed planned sell-through goals. Having identified troubled SKU/Locs, Churchill’s MPO next surveys potential price change options for financial benefit. If MPO can identify a profitable alternative, MPO will recommend the pricing action for approval.