Next-Best-Action Marketing: 10-Wk Proof of Concept

Maximize Sales with Next-Best-Action Marketing

THE CHALLENGE Managing multiple sales channels, like f.e. Key Account Managers and call centers with hundreds of employees is a complex task, especially when the goal is to generate as much additional revenue as possible without negatively impacting the customer experience.

The objective is to call the optimal customer at the right time with the most suitable product. Every sales representative should know the next best action to take. This is why we call our approach Next-Best-Action Marketing. The Microsoft Azure based system learns continuously from the feedback of customers and sales representatives, constantly optimizing itself.

BUSINESS VALUE -Revenue Increase: Achieved sales increases of 2-15%, depending on the call center, month, and product. -Higher Call Acceptance: Up to 20% higher likelihood of calls being accepted and customers being open to conversation.

WHAT WE CAN ACHIEVE TOGETHER By partnering with us, you can experience the benefits of a tailored and collaborative approach. Our previous projects have shown that with a dedicated investment of around €70,000, significant improvements can be achieved.

-Improved Data Quality: We enhance the quality of your data, making it more actionable. -Enhanced Understanding: We help your team fully grasp the potential uses of your existing data. -Future-Proof Solutions: We create a robust Microsoft Azure based foundation for your future data-driven projects, benefiting all departments and enabling ongoing digital innovations.

Join us to transform your call center operations and drive your sales to new heights with our Next-Best-Action Marketing approach and the power of the Microsoft Azure ecosystem.