1. AI-Driven Promotion Analysis and Prediction:
   • Leverage AI to analyze past promotions and identify profitable initiatives.
   • Use predictive analytics to forecast future promotional outcomes.
2. Smarter Trade Fund Allocation with AI:
   • Employ prescriptive AI analytics for effective allocation and planning of trade funds.
3. Enhanced Promotional Strategies through AI
4. Achieve Pricing Realization with AI:
   • Use AI models to analyze price elasticity and set optimal pricing.
   • Simulate Profit & Loss impacts with AI and execute informed pricing strategies for competitive advantage.
5. Increase Profitability and Forecast Accuracy with AI:
   • Utilize AI to set precise volume/value targets and continuously adjust forecasts.
   • Manage baselines for accurate shipment and consumption monitoring.
6. AI-Enhanced Promotional Performance and ROI:
   • Use AI to establish guidelines, build promotional calendars, and replicate successful promotions.
7. AI-Driven Customer Profitability Tracking:
   • Manage complex pricing and streamline deductions.
8. Accelerate Decision-Making with AI-Powered Reporting:
• Implement AI-driven tools like embedded Power BI for interactive and self-service reporting.
9. Optimize Portfolio Mix
10. Enhance Promotions with Advanced Forecasting
    

These AI-first strategies are designed to streamline planning, enhance forecast accuracy, improve promotional performance, and increase profitability through intelligent data use and advanced analytics.