Imitate Email is an end-to-end email testing product, designed for developers and QA to ensure that emails look great and get delivered when expected.

For developers, the sandbox email server enables sending over SMTP or via inbound processing, while the embedded email viewer can be added to their own software, allowing developers to stay focussed on their software instead of having to check another.

For QA, testers and end clients, the login-less authentication keeps them inside the apps that they're testing, without needing an Imitate Email account, allowing them to focus on the software that they're reviewing.

To minimise risk during development, standard API access (over IMAP/POP3/SMTP and Web Sockets) enables teams to build out integration testing flows, ensuring that critical email based functionality continues to work while the software changes around it.