Redpoint’s Customer Data Management (aka Redpoint Data Management – RPDM) empowers organizations to ingest, cleanse, transform, and enrich data through an easy-to-use visual interface. From design to execution, data flows can be operationalized to enable business critical applications, fuel analytic teams and processes, and generate insights across the enterprise. All of this is done at unparalleled speed, scale and levels of productivity.

The solution provides a single point of control over all data, connecting different types, formats and sources – batch or streaming, structured or unstructured, 1st-, 2nd-, and 3rd-party – at high speed and scale.

RPDM enables business success through connected data and streamlined processes. It provides:

• workflow and data flow
• user controls for design
• management
• automation and data quality
• and the detailed functionality needed to ingest, validate, cleanse, identify and resolve customer records into consolidated and robust data views.

RPDM provides enterprise-level operational capabilities for handling sensitive customer information with appropriate compliance, security, and privacy. Meanwhile, providing the performance, flexibility, and quality results needed to engage customers at scale in real time – either on premises or in the cloud.